AI Insights · Timothy · January 2023
Top Food and Diet Tracking Apps in Europe Q4 2022
Discover the performance trends of the top 5 food and diet tracking apps in Europe for Q4 2022, including downloads, revenue, and active users.
In Q4 2022, the top five food and diet tracking applications in Europe showed varied performance trends across downloads, revenue, and active users, according to data from Sensor Tower.
MyFitnessPal: Calorie Counter experienced a steady decrease in weekly revenue from approximately $376K at the start of the quarter to around $338K by the end of December. Weekly downloads peaked at about 77K in late October, followed by a decline to around 52K in mid-December before rebounding to 77K in the final week. Active users saw a decline from 3.1M in late September to 2.8M by the end of December.
YAZIO Calorie Counter & Diet had a notable spike in weekly revenue, starting at $195K and peaking at $356K in the final week of December. Downloads showed a significant increase, particularly in the last week, jumping from around 45K in mid-December to over 104K. Active users fluctuated, peaking at 2.6M in mid-October and ending the year at approximately 2.3M.
WeightWatchers Program observed relatively stable revenue, ranging around $130K to $158K throughout the quarter. Weekly downloads saw a sharp increase in the final week of December, reaching approximately 23K from a low of 4.3K earlier in the month. Active users, however, declined from around 111K in late September to 85K by the end of December.
Lifesum: Diet and Food Tracker saw a spike in weekly revenue in the last week of December, reaching approximately $187K, up from around $140K at the start of the quarter. Downloads remained relatively stable, with a notable increase to around 39K in the last week of December. Active users decreased from 1.1M in late September to 909K by the end of December.
Calorie Counter + showed a mixed trend in weekly revenue, starting at $151K and ending at $140K. Downloads saw a significant jump in the last week of December, reaching around 21K from a low of approximately 8.4K earlier in the month. Active users fluctuated, peaking at 144K in the final week of December.
These insights highlight the dynamic nature of the food and diet tracking app market in Europe. For more detailed analytics and insights, visit Sensor Tower.
